The move seeks to get families to talk about the topic. Under Brazilian law, families must authorize the donation, so the donors’ intention must be clear to relatives.
A survey entitled Organ Donation, revealed that seven in every ten Brazilians would like to be organ donors after death. However, approximately half of these potential donors (46%) did not inform their families of their intention.
The number of actual organ donors in Brazil increased from 13.1 per million people to 14 per million in the second quarter of this year, according to the Brazilian Association of Organ Transplantation (ABTO).
After 50 years of the first organ transplant in Brazil, many families still refuse to donate the organs of their deceased relatives upon brain death.